Dan Debnam
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Dan empowers people to embrace AI—enhancing human ingenuity, not replacing it.
Dan Debnam is a highly sought-after speaker and trusted expert in digital transformation, AI strategy, and innovation within the Direct Selling and Network Marketing industry and beyond. Known for his engaging style, humor, practical approach, and ability to turn complex technologies into actionable strategies, Dan regularly inspires and equips audiences across major direct selling events in the UK, Europe, and the USA.
Transformation Through AI
His groundbreaking work began when he led a significant digital shift at a global health supplement company, successfully transitioning its traditional sales model from offline and paper-based to 98% digital, resulting in a remarkable fivefold increase in revenue. This transformation marked the company’s most dynamic growth phase in over three decades.
Dan’s influence extends across some of the most prominent direct selling brands worldwide, including partnerships with leading industry bodies such as the Direct Selling Association (DSA), Seldia, and DSN Events such as Direct Selling University. He is at the forefront of helping companies and their leadership teams navigate the rapid shifts brought about by emerging technologies, evolving consumer behaviors, and the future of work. Recognized as the premier thought leader onAI within direct selling, Dan provides clarity and strategic direction to businesses seeking to leverage AI effectively.
As Founder and CEO of Inovara, Dan has pioneered practical AI enablement strategies tailored specifically for direct selling organizations. Inovara’s innovative ARIA™ framework empowers companies by focusing on actionable insights, internal upskilling, and strategic talent development, enabling businesses to integrate AI seamlessly and sustainably from within.
In his sessions, Dan combines insightful, strategic guidance with relatable, real-world examples. Known for his approachable style and characteristic British wit, he challenges conventional thinking, sparks meaningful action, and equips direct selling leaders at every level to confidently lead their organizations into a thriving, AI-driven future.
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